Global smartphone shipments drop 4% in early 2026
2026年初全球智慧型手機出貨量下降 4%
The global smartphone market hit a rough patch in early 2026, ending a ten-quarter growth streak.
全球智慧型手機市場在2026年初遇到了艱難時刻，終止了連續十季的增長。
Global shipments fell by 4.1% in the first quarter, with total units reaching approximately 289.7 million.
第一季全球出貨量下跌了4.1%，總出貨單位數約為2.897億支。
This downturn was triggered by a perfect storm of supply chain issues, including critical shortages of memory components and rising material costs.
這場衰退是由供應鏈問題引發的連鎖效應，包含記憶體零組件的嚴重短缺與原物料成本攀升。
Geopolitical tensions in the Middle East have further inflated energy and logistics expenses, forcing many manufacturers to hike retail prices.
中東的地緣政治緊張局勢進一步推高了能源與物流開銷，迫使許多製造商調漲零售價。
While brands like Xiaomi and OPPO struggled with the shrinking budget market, industry giants Samsung and Apple proved resilient.
儘管小米和OPPO等品牌在萎縮的預算市場中舉步維艱，產業巨頭三星和蘋果卻展現出韌性。
