Sony Increases PlayStation Prices for 2026
索尼將於 2026 年調漲 PlayStation 售價
On March 27, 2026, Sony announced a global price increase for its PlayStation 5 hardware, citing persistent economic challenges.
2026年3月27日，Sony宣布全球調漲PlayStation 5硬體價格，理由是持續的經濟挑戰。
Starting April 2, the standard PS5 will cost $649.99, while the Digital Edition rises to $599.99.
自4月2日起，標準版PS5將售價649.99美元，數位版則漲至599.99美元。
The premium PlayStation 5 Pro jumps to $899.99, and the PlayStation Portal remote player increases to $249.99.
高階版PlayStation 5 Pro躍升至899.99美元，而PlayStation Portal遙控遊玩裝置則漲至249.99美元。
This marks the second time in less than a year that Sony has raised its prices.
這已是Sony在不到一年內第二次調漲價格。
The company points to soaring costs for memory chips—driven by the massive demand for AI infrastructure—as the primary reason.
該公司指出，由於AI基礎設施的龐大需求，記憶體晶片成本飛漲是主要原因。
Additional supply chain issues, including geopolitical disruptions affecting semiconductor materials, have further complicated the situation.
包括影響半導體材料的的地緣政治干擾在內，額外的供應鏈問題更讓情況雪上加霜。
Historically, gaming consoles became more affordable over time, but this trend has shifted significantly.
過去，遊戲主機隨時間推移會變得更實惠，但這一趨勢已發生顯著改變。
Analysts are now closely monitoring whether these costs will suppress industry growth or force a delay in the release of next-generation consoles as the gaming market faces these significant economic headwinds.
分析師目前正密切關注這些成本是否會抑制產業成長，或者迫使次世代主機的發布延遲，因為遊戲市場正面臨這些重大的經濟逆風。
