Vietnam authorities support local watermelon farmers after difficult harvest season
越南當局在艱難的收成季後為當地西瓜農提供支援
In March 2026, watermelon farmers in Vietnam's Gia Lai region faced a severe crisis as farm-gate prices plummeted to 1,000–2,000 VND/kg.
2026年3月，越南嘉萊地區的西瓜農面臨嚴重危機，產地價格暴跌至每公斤1,000至2,000越南盾。
This "bumper harvest, low price" trap was caused by oversupply, strict export requirements in China, and rising logistics costs.
這種「豐收卻價跌」的困境是由於供過於求、中國進口要求趨嚴以及物流成本上升所致。
To help, the Gia Lai Department of Industry and Trade launched "rescue" programs, connecting farmers with major retailers like GO!
為此，嘉萊工業與貿易廳發起了「救援」計畫，協助農民與GO!
and Co.opmart to boost domestic sales.
和Co.opmart等大型零售商對接，以促進國內銷售。
Long-term solutions involve adopting standardized production like Good Agricultural Practices (GAP) and moving away from impulsive planting cycles that lead to market gluts.
長期的解決方案包括採用優良農業規範等標準化生產方式，並擺脫導致市場過剩的衝動性耕作循環。
By formalizing export protocols and shifting toward professional, contract-based farming, Vietnam aims to shield its agricultural sector from future market volatility.
透過將出口流程正規化，並轉向專業的契約化耕作，越南旨在保護其農業部門免受未來的市場波動影響。
