歐洲足協質疑國際足協出售商業股權的計劃
UEFA Challenges FIFA's Plan to Sell Commercial Equity
Updated at: July 31, 2026 at 01:15 AM
2026年7月,國際足球總會(FIFA)與歐洲足球總會(UEFA)爆發重大衝突,起因於FIFA提出一項大膽計畫,擬將其商業營運業務部分私有化。
In July 2026, a major conflict erupted between FIFA and UEFA concerning FIFA’s bold plan to privatize a portion of its commercial operations.
FIFA提議成立一家名為「FIFA Forward Enterprise」的新子公司,用以管理世界盃等賽事的媒體版權與贊助事宜。
FIFA proposes creating a new subsidiary, FIFA Forward Enterprise, to manage media rights and sponsorships for events like the World Cup.
FIFA估計該子公司價值為200億美元,並希望向私人投資者出售20%的股份,藉此籌集42億美元。
With a valuation of $20 billion, FIFA hopes to sell a 20% stake to private investors, potentially raising $4.2 billion.
然而,此提議面臨激烈抵制。
However, the proposal has faced fierce backlash.
代表55個國家的UEFA指責FIFA出賣「足球靈魂」,並威脅若該計畫執意進行,將抵制所有FIFA賽事。
UEFA, representing 55 nations, has accused FIFA of selling the 'soul of football' and has threatened a boycott of all FIFA competitions if the plan proceeds.
此外,許多協會對於計畫缺乏透明度感到錯愕。
Furthermore, many associations feel blindsided by the lack of transparency.
FIFA主席Gianni Infantino堅稱此舉有助於讓全球足球民主化,但來自UEFA及其他聯合會日益高漲的反對聲浪,突顯出一個更深層的鬥爭:足球究竟是公共財,還是終將成為高收益的商業資產?
FIFA President Gianni Infantino maintains the move will help democratize global football, but the growing dissent from UEFA and other confederations highlights a deeper struggle: is football a public good, or is it destined to become a high-yield commercial asset?
