微軟更新 Xbox Game Pass 定價與政策
Microsoft Updates Xbox Game Pass Pricing and Policy
在2026年4月生效的一項戰略轉型中，微軟宣布對其Xbox Game Pass服務進行重大調整。
In a strategic pivot effective April 2026, Microsoft has announced major changes to its Xbox Game Pass service.
在新任執行長阿莎·夏爾馬的帶領下，該公司正調整策略，以應對玩家的反饋和下滑的營收。
Under new CEO Asha Sharma, the company is shifting its strategy to address player feedback and declining revenue.
關鍵更新包括降低每月訂閱費用：Xbox Game Pass Ultimate將降至22.99美元，而PC Game Pass將降至13.99美元。
Key updates include lower monthly subscription costs: Xbox Game Pass Ultimate will drop to $22.99, and PC Game Pass will decrease to $13.99.
此外，微軟修改了《決勝時刻》系列的內容政策。
Additionally, Microsoft has revised its content policy for the Call of Duty franchise.
未來，新的《決勝時刻》遊戲作品將不再於發售首日登上Game Pass。
Moving forward, new Call of Duty titles will no longer arrive on Game Pass on their launch day.
分析師認為，此項調整在服務的可負擔性與提升單機遊戲銷售需求之間取得了平衡。
Analysts suggest this adjustment balances the need for service affordability with the requirement to boost standalone game sales.
透過降低價格並調整內容，微軟希望重新校準Game Pass的價值，以更好地適應不斷變化的市場。
By reducing prices while adjusting content, Microsoft hopes to recalibrate the value of Game Pass to better suit a changing market.
這些變化標誌著該部門在經歷過去18個月動盪的訂閱制度調整後，持續演進過程中的一個重要轉捩點。
These changes mark a significant turning point in the division’s ongoing evolution as it moves past the turbulent subscription shifts of the previous eighteen months.
