微軟可能考慮在營收下滑後出售 Xbox 業務
Microsoft may consider selling Xbox after revenue declines
Updated at: August 3, 2026 at 03:15 AM
截至2026年8月,微軟的Xbox部門面臨著極具挑戰的未來。
As of August 2026, Microsoft's Xbox division faces a challenging future.
繼連續四個季度營收下滑以及2026財年下跌7%後,該公司正在重新評估其遊戲策略。
Following four consecutive quarters of revenue decline and a 7% drop for the 2026 fiscal year, the company is re-evaluating its gaming strategy.
硬體銷售表現疲軟,由於組件成本上升,銷售額下跌了29%,而整體利潤率更是縮水至僅有3%的微薄水準。
Hardware sales have struggled significantly, falling 29% due to rising component costs, while overall profit margins have dwindled to a razor-thin 3%.
在新任執行長阿莎·夏爾瑪(Asha Sharma)的帶領下,該部門經歷了重大改組,包括計畫裁員3,200人,並剝離了多個工作室。
Under new CEO Asha Sharma, the division has undergone major restructuring, including 3,200 planned layoffs and the divestment of various studios.
內部報告顯示,微軟正在研究部門的各種選項,例如將其分拆為一家獨立的公開上市公司,或是將其重組為子公司,以使未來的出售更具可行性。
Internal reports suggest Microsoft is exploring several options for the division, such as spinning it off as a separate public company or restructuring it into a subsidiary to make a future sale more feasible.
隨著微軟將重心轉移至雲端和人工智慧等高增長領域,許多人在疑問Xbox是否會繼續作為公司的核心部分,亦或是否最終會被出售以便讓微軟的整體戰略更加精準。
As Microsoft shifts its focus toward high-growth sectors like Cloud and AI, many wonder if Xbox will remain a core part of the company or if it will eventually be sold to sharpen Microsoft's overall focus.
