東映動畫擴展業務版圖至遊戲產業
Film studio Toei expands business into the gaming industry
2026年4月21日，這家傳奇的日本娛樂公司宣佈進軍電子遊戲產業。
On April 21, 2026, the legendary Japanese entertainment company announced its exciting expansion into the video game industry.
該工作室推出了名為「TOEI NEW WAVE 2033」的新品牌，旨在將遊戲開發確立為繼其著名的電影和電視業務之後，另一個核心事業支柱。
Launching a new brand called, the studio aims to establish gaming as a new core business pillar alongside its famous film and television ventures.
作為其長期策略的一部分，該公司計畫與全球觀眾分享其說故事的專業知識。
As part of its long-term strategy, the company plans to share its storytelling expertise with a global audience.
與許多依賴現有熱門作品的同業不同，東映遊戲(Toei Games)將優先打造全新原創智慧財產權。
Unlike many industry peers who rely on existing hits, Toei Games will prioritize creating from scratch.
值得注意的是，開發商開羅遊戲(Kairosoft)設計了新標誌，其中包含東映標誌性碎浪的迷人像素藝術版本。
Notably, the developer designed the new logo, featuring a charming pixel-art version of Toei's iconic crashing waves.
首批遊戲陣容預計於2026年4月24日揭曉，公司深信遊戲是跨越國界、將日本敘事帶給全球玩家的最佳媒介。
With the first game lineup scheduled to be revealed on, the company believes that gaming is the perfect medium to transcend borders and bring Japanese narratives to players worldwide.
此大膽之舉，順應了日本媒體巨頭紛紛投資電子遊戲產業，以強化國際影響力並吸引新世代粉絲的成長趨勢。
This bold move follows a growing trend of Japanese media giants investing in the to strengthen their international presence and engage new generations of fans.
