動畫製作公司正逐漸脫離異世界題材，轉而專注於原創故事
Anime Studios Moving Away from Isekai Genre to Focus on Original Stories
Updated at: June 5, 2026 at 11:45 AM
多年來，動畫產業一直由「異世界」 作品所主導——即主角被傳送到奇幻世界的敘事類型。
For years, the anime industry has been dominated by 'isekai'—stories where a protagonist is transported to a fantasy world.
這種曾經被視為金礦的題材，如今正面臨顯著的衰退。
Once considered a gold mine, this genre is now seeing a significant decline.
業界的主要參與者，特別是角川，已報告獲利大幅下降，並指出這是由於過度依賴重複、公式化的內容，導致觀眾感到疲乏。
Major industry players, most notably Kadokawa, have reported a sharp drop in profitability, citing an over-reliance on repetitive, formulaic content that has left audiences feeling fatigued.
為此，工作室正採取嚴格的改革，擺脫「流水線」的生產模式。
In response, studios are implementing strict reforms, moving away from the 'assembly-line' production model.
工作室優先考慮續作、90年代及2000年代經典熱門作品的重製，以及既有的熱門系列，以確保從消費能力較高的資深粉絲身上獲得穩定收入。
Studios are prioritizing sequels, remakes of classic 90s and 2000s hits, and established franchises to secure stable revenue from older, high-spending fans.
雖然這種轉變旨在恢復財務健康，但卻引發了一個難題：這種對安全、已證實的知識產權的關注，是否能帶來真正的創新？
While this shift aims to restore financial health, it raises a difficult question: will this focus on safe, proven intellectual property allow for true innovation, or are studios merely trading one form of creative dependency for another?
還是工作室僅僅是從一種形式的創意依賴轉向另一種？
As the industry enters this period of correction, fans are left waiting to see if diverse, original stories can eventually find their place in a risk-averse market.
