據報導,漫威影業正將重心轉向以角色為核心的故事。
Marvel Studios reportedly shifting focus to character-driven stories
近年來,漫威影業面臨了顯著的策略轉變,從過去高產量的模式,轉向更精緻、以角色為核心的方針。
In recent years, Marvel Studios has faced a notable shift in strategy, moving away from a high-volume output model to a more refined, character-driven approach.
在「無限傳奇」(ㄨˊㄒㄧㄢˋㄔㄨㄢˊㄑㄧˊ) 取得巨大成功後,該影業為了滿足串流需求,提高了 Disney+ 的產量。
Following the massive success of the Infinity Saga, the studio ramped up production for Disney+ to meet streaming demands.
意識到這點後,迪士尼執行長 Bob Iger 與影業總裁 Kevin Feige 發起了修正方針。
Recognizing this, Disney CEO Bob Iger and studio head Kevin Feige have initiated a course correction.
藉由專注於獨立故事並引進如「漫威聚光燈」(Marvel Spotlight) 等標語,該影業希望優先考量紮實、以角色為重心的敘事,而非一味進行環環相扣的世界觀建構。
By focusing on standalone stories and introducing initiatives like the "Marvel Spotlight" banner, the studio hopes to prioritize grounded, character-focused narratives over constant, interconnected world-building.
此轉向旨在重拾早期漫威電影宇宙 (MCU) 的魔力,確保每一部作品都如同特別活動般令人期待。
This pivot aims to recapture the magic of the early MCU, ensuring that each release feels like a special event.
