Toei Company Enters the Video Game Industry with Toei Games

On April 21, 2026, the legendary Japanese entertainment giant Toei Company, known for classics like Dragon Ball and Kamen Rider, officially launched Toei Games.

This new division marks a bold expansion, with Toei aiming to establish gaming as a core business pillar alongside its film and television work.

Part of the "Toei New Wave 2033" initiative, the company plans to act as a direct publisher to share its storytelling expertise with global audiences.

The strategy prioritizes a "PC-first" approach, with titles launching on Steam before moving to major home consoles.

The studio has already revealed its first three projects: the adventure-mystery KILLA, the dark fantasy Hino, and the top-down adventure DEBUG NEPHEMEE.

By moving directly into development, Toei joins other major Japanese firms in building internal gaming powerhouses to better connect with today's international gaming community.