Electrolux and Midea Form Strategic Manufacturing Partnership

On April 23, 2026, the Electrolux Group announced a significant long-term partnership with China-based Midea Group to overhaul its North American operations.

By combining Electrolux’s strong brand presence with Midea’s manufacturing scale, the companies aim to boost innovation and cost efficiency.

The collaboration involves three joint ventures starting in late 2026, including a sales partnership and manufacturing facilities in Mexico and South Carolina.

A major highlight of this plan is the transition of the Anderson, South Carolina factory, which will shift from producing refrigerators to manufacturing laundry equipment.

Financially, Electrolux is investing heavily in this transformation, supported by a SEK 9 billion rights issue.

With an initial 15-year term, this partnership marks a major step in the company's effort to streamline operations and ensure long-term growth in the competitive North American home appliance market.